The treatments of kerala ayurveda not belonged to real ayurveda. Now if you face any kinds of health issues or concerns and want an effective remedy for the same it would certainly be a very good idea to go for a kerala ayurveda tour. Major hospitals are joining hands with the govt in promoting medical tourism. Excellent health care and inexpensiveness make kerala, a hot spot for ayurveda tourism. Ayurveda in wayanad kerala kerala has emerged as a popular ayurveda tourism destination because of the numerous ayurveda treatment centers and resorts providing highquality health care. Spas in kerala offer a perfect blend of ayurveda and modern wellness therapies. Here one can see many ayurvedic medical colleges and hospitals. Any kind of traveling or tourism entailed on account of health related factors geared to the purpose of recovery comes under the purview of medical tourism. Kerala is already being marketed as a popular health destination for its famous ayurveda health packages. Kerala has carried the tradition of ayurveda through the years with utmost dedication.
Apart from nature and culture, kerala has a unique opportunity in the area of medical tourism. About 1012 years back, kerala started with the task of promoting ayurveda on a larger scale. Miracles like paralysed people walking, incurable diseases cured etc. The earlier approach of preparing an endstate master plan for guiding and controlling future development patterns has been found to be too rigid. Kerala ayurveda is a blissful attraction of south india.
The oldest system of medicine in the world, ayurveda, had evolved from the erstwhile period of the vedas. Documents to be submitted along with the application. We hold no responsibility for any profit,loss or damage caused by or due to any information available on the site, either directly or indirectly. Department of tourism, government of kerala 2011 unique products like backwater tourism and ayurveda emerged as the innovation of tourism industry which attained international recognition. Ayurveda tourism in malappuram malappuram ayurveda tour. A study of the imperatives and impediments with focus on ecotourism, the tourism sector in kerala. An ecatalogue of kerala tourism videos in the format of an ebook was. In a research article by manoj p k 2010 19, tourism in kerala.
Ayurveda uses natural therapies to treat an individual in order to attain the perfect balance of body, mind and soul. Although ayurveda evolved centuries ago in india, it has only in recent years that it has become a huge selling point for kerala s tourism industry, especially in the months juneaugust. All information material available on this website or the links provided on the site are for educational and informational purposes only. Kerala ayurveda tourism popular ayurveda health centres in kerala. Aggressive marketing campaigns launched by the kerala tourism development corporationthe government agency that oversees tourism prospects of the statelaid the foundation for the growth of the tourism industry. Medical tourism is marketed alongwith ayurveda and other health packages. An ancient ritualistic form of worship, the folk art theyyam is a blend of dance, music and fervent devotion. Movement for healthcare, mostly termed medical tourism, has been a sector. India has originated as one of the most important hubs for medical tourism.
Advantages enjoyed by kerala in offering ayurveda as a tourism product. There are many ayurvedic hospitals, clinics, resorts and spas in kerala for the promotion of ayurvedic tourism. Kerala, a state in southern india, advertises kerala ayurveda as one of its. Kerala ayurveda is famous for its 5 prolonged treatment, named as panchakarma. In kerala ayurveda is not just a healthcare system but it is a part and parcel of every aspect of life, in kerala. Kerala ayurveda, ayurveda in kerala, kerala ayurveda tour.
They offer best ayurveda holiday packages for people who wish to rejuvenate their body and mind. Ayurveda is a holistic way to improve the physical and mental strength of an individual. Tourism policy english 2012 ecotourism society of india. In this way too, the state is a pioneer in the state. Kerala is already marketed as a health destination mainly for its ayurveda packages. In the decades that followed, kerala tourism was able to transform itself into one of the niche holiday destinations in india. Ayurveda in kerala during monsoon the salubrious climate of kerala, natural abundance and the vegetation of the western ghats make it an ideal destination for ayurveda in india. Fiery colours, awe inspiring headgears, costumes and face designs, the rhythm of the chenda, the intense fragrance of the burning camphor and intense passion all combine to offer you an experience worth a lifetime. Kerala is situated between the ever green western ghats in the east and deep blue arabian sea in the west and it is a beautiful landscape, showing unique geographical diversity distinct from other states of india. Some of the best ayurvedic treatment centers and resorts in the state are at varkala. Medical treatment combined with leisure activities, fun and fitness. This paper covers the various aspects of ayurvedic tourism in. Kerala is blessed with a unique set of geographical features that have made it one of the most. Health insurance companies are beginning to play a major role in medical tourism.
Ayurveda has been nurtured on these shores for over a thousand years and the world is slowly awakening to the practical applications of this ancient form of medicine. Marketing ayurveda as part of the health tourism has brought a new definition to vacationing in india itself. The places offering the best packages in ayurveda in kerala are. Kerala is probably the only state in india where ayurveda is used as a mainstream medicine. The state has various ayurveda ashrams that are practicing the ayurvedic treatments for a long time. During the year 2017, the international tourist arrivals to kerala crossed 10 lakhs and the foreign exchange earnings reached 8,392. This audio file was created from a revision of the article tourism in kerala dated. The god that made kerala had green thumbs and is a gift of sea and mountains. Home to a vast network of brackish lagoons called backwaters, ayurvedic massages, wildlife sanctuaries, sprawling tea gardens, hillstations, palm treelined beaches and colourful dance forms, kerala has everything on offer to take your pick from. The season of monsoon is considered the best time to visit kerala for ayurveda treatments that are at their curative and rejuvenating best. Kerala, a state situated on the tropical malabar coast of southwestern india, is one of the most.
The herbal oil bath is a favourite for the tourist. Ayurveda in kerala best destinations to go for treatment. Kerala tourism an observation department of management studies, school of commerce and management studies, kannur university 53 chapter 4 53 a system of medicine which goes for treating the person and not the disease cannot have a universal cure for people from all climes. Kerala is the only place in the world with an unbroken tradition of ayurveda. There is no genuine ayurvedic treatment centre in kerala. The striking feature of healthcare industry in india is its potential to grow at a much faster rate in the foreseeable future. Medical tourism is marketed along with ayurveda and other health packages. Kerala tourism development corporation ltds performance. Kerala has its traditional medical systems like ayurveda, sidha, naturopathy, panchakarma, kalari, etc. An e catalogue of kerala tourism videos in the format of an ebook was.
Ayurvedic tourism has been long popular in india but kerala is the only state of the country where this form of tourism has been flourishing for a long period of time. Ayurveda,in kerela today is a popular and is being used by many as an alternative way of healing the body mind and soul. Ayurveda, literally meaning the science of life, has originated from the rig vedic era around 2000 bc. From vaidyam to kerala ayurveda revisiting the kerala. Indonesia and less than half of philippines from tourism in comparison. Even a simple ayurveda massage helps to calm a person. Competition and need for distinctive positioning of kerala s product. Ayurvedic industrial medicines in the form of a publicprivate consortium named. Kerala tourism 2020 travel guide, kerala india packages. Famously known as gods own country, kerala is a state located on the malabar coast of southern india.
Currently there are about 1,000 houseboats in keralan backwaters from basic to luxury resembling floating minipalaces. Malappuram is one of the best ayurveda destinations in the state with many fantastic treatments centers, resorts and spas. Excl handicrafts enaporia approved by the state central department of tourism. The growth rate of tourists flocking for ayurveda is increasing every. A read is counted each time someone views a publication summary such as the title, abstract, and list of authors, clicks. Kerala is the foremost state in india that realized the potential of ayurvedic health tourism and has widely marketed it throughout the state. A study from a global perspective with focus on tourism prospects of kerala has made a macro level study of the. Kerala has,since time immemorial, been the perfect host to practice the same and boasts of a wide range of treatment and research centres. A read is counted each time someone views a publication summary such as the title, abstract, and list of authors, clicks on a figure, or views or downloads the fulltext. Kerala ayurveda tourism popular ayurveda health centres. Major hospitals like kims, trivandrum, lake shore and aims in kochi, and mims, calicut have pioneered joining hands with the government promoting medical tourism. The state has given great emphasis on eco tourism and new experiments are being done to take tourism nearer to the general public.
Ayurveda tourism scope of ayurveda tourism ayurveda tour. Ayurvedic centres with tourism potential building of traditional types of boats like chundan, irattukuthy, vcppu, keltuvallam and house boats. In this prevailing situation, health tourism has emerged as a separate industry with incredible potential. Ayurveda harmony of body, mind and soul keralatourism. For people who wish to undergo ayurvedic therapies and massages to revitalize their body and regain their lost energy can get good treatments at cochin. Somatheeram ayruveda resort near kovalam, kottakkal arya vaidya shala which is a hospital, beach and lake ayurveda resort and surya samudra spa niraamaya at tivandrum, keralyeem ayurvedic resort near allepey and ayurkshethra at kumarakom. Movement for healthcare, mostly termed medical tourism, has been a sector of. All are mixed with other treatments like kerala ayurveda. Medical tourism, promoted by traditional systems of medicine like ayurveda and siddha.
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